Whats really strange about that is...YEA. I mean you know when they say "nice guys finish last" and "the jerk always gets the girl." I always knew there was some truth to that...but I didn't discover it was COMPLETELY true until recently, because I believe I'm typically I'm a nice guy, but I've been really mean to some girls this semester, or frankly just not care if they think I'm a jerk...and WOW its crazy. Its just fusterating and hillarious looking back at all the nice times I tried to be overly nice and caring, and how that sometimes (not all the time, but alot more then the jerk method) failed...and now I've just stopped caring and how well its working for me. Last night was a perfect example of how being a complete jerk and uncaring completely worked! Hell after things happened she cleaned my house!
I will never again, take a girl seriously again when they complain their bf is being a jerk lol.
It's not that girls like jerks, it's that they like confident, self-assured men. Aloof assholes have the appearance of being confident because they don't seem like anything gets to them; that not only makes them attractive, but it also makes them seem like a challenge. Yea, while it can get you women, it's not the best strategy, because relationships built on what is essentially just sex appeal don't last, and eventually word is going to get around that you're a total ass, and they'll wise up.
The low success rate of "nice guys" stems from the fact that when people try to be nice to girls, they almost inevitably worry about whether they're making a proper impression, or if the girl will like them, or if they're doing something wrong. They get too self-consciencious, and they seem either desperate or unsure of themselves, and if they can't be sure of their own success, why will the girl give him a chance?
However, being a "nice guy" is good for relationships, because emotional reciprocation, communication, and empathy form lasting bonds. Not only will the relationship work better, but even if you fall out, your reputation won't really suffer for it, and it'll be easier for the girl to accept you just don't click and will be willing to stay friends with you, and possibly even be willing to help connect you to friends of hers.
The ultimate, ideal, strategy is to be confident and nice. Be nice to people without stopping to think of how they'll react. Just run up to them, be kind, flash a smile, and move on.